Green

Moss Green

Moss Green
#697723Click to copy

Moss Green Parameter Conversion Table

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HEX#697723Copy
RGBrgb(105, 119, 35)Copy
HSLhsl(70, 55%, 30%)Copy
HSV/HSBhsv(70, 71%, 47%)Copy
CMYKcmyk(12%, 0%, 71%, 53%)Copy
Complementary
#697723
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#312377
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Analogous
#775B23
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#3F7723
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Split Complementary
#233F77
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#5B2377
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Monochromatic
#697723
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#A1B24E
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#C7D195
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#23280C
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#000000
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#000000
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Moss Green WCAG Accessibility Contrast

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The contrast ratio of this color against common foreground/background colors (based on the WCAG 2.1 standard)

Sample text Aa
White background #FFFFFF
4.93 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Black background #000000
4.26 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Light gray background #F5F5F5
4.52 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Dark gray background #333333
2.57 : 1
AA NormalAA LargeAAA NormalAAA Large

Moss Green Shade Variants

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Lighten with White Mixed with white for a lighter, softer color
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Darken with Black Mixed with black for a deeper, heavier color
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Muted / Morandi Mixed with gray and desaturated for a sophisticated muted tone
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Moss Green Color Introduction

Definition

Moss Green (HEX #697723) has the RGB value rgb(105, 119, 35), the HSL value hsl(70°, 55%, 30%) and the CMYK print value cmyk(12%, 0%, 71%, 53%). In terms of color schemes, the complement of Moss Green is #312377, and placing the two side by side produces a striking, eye-catching contrast; paired with the analogous colors #775B23 and #3F7723 that sit next to it on the color wheel, it transitions naturally and harmoniously; in a split-complementary scheme (#233F77, #5B2377) it keeps its contrast tension without losing layering; and a monochromatic scheme built on Moss Green uses gradients of lightness and saturation to create a unified design with a strong sense of depth. Under the WCAG accessibility standard, Moss Green has a contrast ratio of 4.93:1 against white and 4.26:1 against black; paired with a white background it reaches AA, giving body text good readability.

Color Characteristics

Green is the base color of nature, evoking forests, lawns and new plants. Calm yet full of life, it carries a natural sense of trust in environmental, health and finance sectors. Specifically, Moss Green has a lightness of 30% and a saturation of 55%, steady and powerful as a background or primary color, pairing well with light text for good readability; moreover, its saturation is moderate, keeping the color’s emotional expression without becoming overly assertive. In a word: The color of forest ground-cover plants.

Color Psychology

Green can evoke relaxation, safety and balance, with a marked soothing effect; psychologically it symbolizes nature, health and hope. For this reason Moss Green tends to leave a first impression of being calm and natural in the viewer’s mind, and this emotional tone also defines the role it plays in design.

Best Uses

Green suits environmental campaigns, healthcare, tea brands and any scene that needs to convey natural trust. In real projects, Moss Green is also often used as a dark background or heading text color; in “Green”-themed designs, the adjacent colors or lightness gradients built around it quickly establish a cohesive, clearly layered color scheme.

Moss Green Featured In

This color is included in the following color cards and color families. Click a card to browse more colors in the corresponding collection.