Brown Red (RAL 3011)
Brown Red (RAL 3011) Parameter Conversion Table
More converters →Brown Red (RAL 3011) Color Schemes
Brown Red (RAL 3011) WCAG Accessibility Contrast
WCAG Calculator →The contrast ratio of this color against common foreground/background colors (based on the WCAG 2.1 standard)
Brown Red (RAL 3011) Shade Variants
Gradient Generator →Brown Red (RAL 3011) Color Introduction
Definition
Brown Red (RAL 3011) (HEX #781F19) has the RGB value rgb(120, 31, 25), the HSL value hsl(4°, 66%, 28%) and the CMYK print value cmyk(0%, 74%, 79%, 53%). In terms of color schemes, the complement of Brown Red (RAL 3011) is #197278, and placing the two side by side produces a striking, eye-catching contrast; paired with the analogous colors #781942 and #784F19 that sit next to it on the color wheel, it transitions naturally and harmoniously; in a split-complementary scheme (#19784E, #194278) it keeps its contrast tension without losing layering; and a monochromatic scheme built on Brown Red (RAL 3011) uses gradients of lightness and saturation to create a unified design with a strong sense of depth. Under the WCAG accessibility standard, Brown Red (RAL 3011) has a contrast ratio of 10.45:1 against white and 2.01:1 against black; paired with a white background it reaches AAA, making body text highly readable.
Color Characteristics
Red is the most impactful color, evoking fire, blood and the sun. It grabs attention instantly and is almost the default choice in promotions, dining and sports. Specifically, Brown Red (RAL 3011) has a lightness of 28% and a saturation of 66%, steady and powerful as a background or primary color, pairing well with light text for good readability; moreover, its saturation is moderate, keeping the color’s emotional expression without becoming overly assertive. In a word: A red with a pronounced brown cast.
Color Psychology
Red can evoke passion, courage and urgency, with a marked arousing and motivating effect; psychologically it symbolizes enthusiasm, energy and drive. For this reason Brown Red (RAL 3011) tends to leave a first impression of being passionate and direct in the viewer’s mind, and this emotional tone also defines the role it plays in design.
Best Uses
Red suits big promotions, restaurant menus, sports posters and any visual design that needs emotional intensity. In real projects, Brown Red (RAL 3011) is also often used as a dark background or heading text color; in “Red”-themed designs, the adjacent colors or lightness gradients built around it quickly establish a cohesive, clearly layered color scheme.
Brown Red (RAL 3011) Featured In
This color is included in the following color cards and color families. Click a card to browse more colors in the corresponding collection.