Red

Tomato Red (RAL 3013)

Tomato Red (RAL 3013)
#962C27Click to copy

Tomato Red (RAL 3013) Parameter Conversion Table

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HEX#962C27Copy
RGBrgb(150, 44, 39)Copy
HSLhsl(3, 59%, 37%)Copy
HSV/HSBhsv(3, 74%, 59%)Copy
CMYKcmyk(0%, 71%, 74%, 41%)Copy
Complementary
#962C27
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#279196
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Analogous
#96275A
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#966427
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Split Complementary
#279664
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#275A96
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Monochromatic
#962C27
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#C16662
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#DEADAB
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#451412
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#000000
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#000000
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Tomato Red (RAL 3013) WCAG Accessibility Contrast

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The contrast ratio of this color against common foreground/background colors (based on the WCAG 2.1 standard)

Sample text Aa
White background #FFFFFF
7.82 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Black background #000000
2.69 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Light gray background #F5F5F5
7.17 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Dark gray background #333333
1.62 : 1
AA NormalAA LargeAAA NormalAAA Large

Tomato Red (RAL 3013) Shade Variants

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Lighten with White Mixed with white for a lighter, softer color
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Darken with Black Mixed with black for a deeper, heavier color
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Muted / Morandi Mixed with gray and desaturated for a sophisticated muted tone
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Tomato Red (RAL 3013) Color Introduction

Definition

Tomato Red (RAL 3013) (HEX #962C27) has the RGB value rgb(150, 44, 39), the HSL value hsl(3°, 59%, 37%) and the CMYK print value cmyk(0%, 71%, 74%, 41%). In terms of color schemes, the complement of Tomato Red (RAL 3013) is #279196, and placing the two side by side produces a striking, eye-catching contrast; paired with the analogous colors #962759 and #966427 that sit next to it on the color wheel, it transitions naturally and harmoniously; in a split-complementary scheme (#279664, #275996) it keeps its contrast tension without losing layering; and a monochromatic scheme built on Tomato Red (RAL 3013) uses gradients of lightness and saturation to create a unified design with a strong sense of depth. Under the WCAG accessibility standard, Tomato Red (RAL 3013) has a contrast ratio of 7.82:1 against white and 2.69:1 against black; paired with a white background it reaches AAA, making body text highly readable.

Color Characteristics

Red is the most impactful color, evoking fire, blood and the sun. It grabs attention instantly and is almost the default choice in promotions, dining and sports. Specifically, Tomato Red (RAL 3013) has a lightness of 37% and a saturation of 59%, striking and generous as a background or primary color, offering good readability with either light or dark text; moreover, its saturation is moderate, keeping the color’s emotional expression without becoming overly assertive. In a word: A dark red with a brown cast.

Color Psychology

Red can evoke passion, courage and urgency, with a marked arousing and motivating effect; psychologically it symbolizes enthusiasm, energy and drive. For this reason Tomato Red (RAL 3013) tends to leave a first impression of being passionate and direct in the viewer’s mind, and this emotional tone also defines the role it plays in design.

Best Uses

Red suits big promotions, restaurant menus, sports posters and any visual design that needs emotional intensity. In real projects, Tomato Red (RAL 3013) is also often used as a dark background or heading text color; in “Red”-themed designs, the adjacent colors or lightness gradients built around it quickly establish a cohesive, clearly layered color scheme.

Tomato Red (RAL 3013) Featured In

This color is included in the following color cards and color families. Click a card to browse more colors in the corresponding collection.