Red
Rust
Rust
#B7410EClick to copy
Rust Parameter Conversion Table
More converters →HEX#B7410ECopy
RGBrgb(183, 65, 14)Copy
HSLhsl(18, 86%, 39%)Copy
HSV/HSBhsv(18, 92%, 72%)Copy
CMYKcmyk(0%, 64%, 92%, 28%)Copy
Rust Color Schemes
Complementary
#B7410E
Click to copy#0E84B7
Click to copyAnalogous
#B70E30
Click to copy#B7950E
Click to copySplit Complementary
#0EB796
Click to copy#0E2FB7
Click to copyMonochromatic
#B7410E
Click to copy#E0784B
Click to copy#EFB9A2
Click to copy#581F07
Click to copy#000000
Click to copy#000000
Click to copyRust WCAG Accessibility Contrast
WCAG Calculator →The contrast ratio of this color against common foreground/background colors (based on the WCAG 2.1 standard)
Sample text Aa
White background #FFFFFF
5.56 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Black background #000000
3.78 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Light gray background #F5F5F5
5.10 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Dark gray background #333333
2.27 : 1
AA NormalAA LargeAAA NormalAAA Large
Rust Shade Variants
Gradient Generator →Lighten with White Mixed with white for a lighter, softer color
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Darken with Black Mixed with black for a deeper, heavier color
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Muted / Morandi Mixed with gray and desaturated for a sophisticated muted tone
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Rust Color Introduction
Definition
Rust (HEX #B7410E) has the RGB value rgb(183, 65, 14), the HSL value hsl(18°, 86%, 39%) and the CMYK print value cmyk(0%, 64%, 92%, 28%). In terms of color schemes, the complement of Rust is #0E84B7, and placing the two side by side produces a striking, eye-catching contrast; paired with the analogous colors #B70E30 and #B7960E that sit next to it on the color wheel, it transitions naturally and harmoniously; in a split-complementary scheme (#0EB796, #0E30B7) it keeps its contrast tension without losing layering; and a monochromatic scheme built on Rust uses gradients of lightness and saturation to create a unified design with a strong sense of depth. Under the WCAG accessibility standard, Rust has a contrast ratio of 5.56:1 against white and 3.78:1 against black; paired with a white background it reaches AA, giving body text good readability.
Color Characteristics
Brown evokes soil, wood and coffee; its warm, substantial visual effect makes it almost irreplaceable in vintage, home and coffee and dining sectors. Specifically, Rust has a lightness of 39% and a saturation of 86%, striking and generous as a background or primary color, offering good readability with either light or dark text; moreover, its saturation is extremely high and its visual tension is strong, so it works best used sparingly as a focal accent. In a word: The trace of time.
Color Psychology
Brown can evoke steadiness, warmth and dependability, with a marked calming effect; psychologically it symbolizes stability, simplicity and trust. For this reason Rust tends to leave a first impression of being solid and dependable in the viewer’s mind, and this emotional tone also defines the role it plays in design.
Best Uses
Brown suits coffee roasting, home furnishings, vintage brands and any scene that needs to convey a warm texture. In real projects, Rust is also often used as a dark background or heading text color; in “Brown”-themed designs, the adjacent colors or lightness gradients built around it quickly establish a cohesive, clearly layered color scheme.
Rust Featured In
This color is included in the following color cards and color families. Click a card to browse more colors in the corresponding collection.