Theory

Strawberry Pink

Strawberry Pink
#FF99BBClick to copy

Strawberry Pink Parameter Conversion Table

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HEX#FF99BBCopy
RGBrgb(255, 153, 187)Copy
HSLhsl(340, 100%, 80%)Copy
HSV/HSBhsv(340, 40%, 100%)Copy
CMYKcmyk(0%, 40%, 27%, 0%)Copy
Complementary
#FF99BB
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#99FFDD
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Analogous
#FF99EE
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#FFAA99
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Split Complementary
#99FFAA
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#99EEFF
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Monochromatic
#FF99BB
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#FFFFFF
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#FFFFFF
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#FF3377
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#CC0044
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#660022
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Strawberry Pink WCAG Accessibility Contrast

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The contrast ratio of this color against common foreground/background colors (based on the WCAG 2.1 standard)

Sample text Aa
White background #FFFFFF
2.00 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Black background #000000
10.53 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Light gray background #F5F5F5
1.83 : 1
AA NormalAA LargeAAA NormalAAA Large
Sample text Aa
Dark gray background #333333
6.33 : 1
AA NormalAA LargeAAA NormalAAA Large

Strawberry Pink Shade Variants

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Lighten with White Mixed with white for a lighter, softer color
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Darken with Black Mixed with black for a deeper, heavier color
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Muted / Morandi Mixed with gray and desaturated for a sophisticated muted tone
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Strawberry Pink Color Introduction

Definition

Strawberry Pink (HEX #FF99BB) has the RGB value rgb(255, 153, 187), the HSL value hsl(340°, 100%, 80%) and the CMYK print value cmyk(0%, 40%, 27%, 0%). In terms of color schemes, the complement of Strawberry Pink is #99FFDD, and placing the two side by side produces a striking, eye-catching contrast; paired with the analogous colors #FF99EE and #FFAA99 that sit next to it on the color wheel, it transitions naturally and harmoniously; in a split-complementary scheme (#99FFAA, #99EEFF) it keeps its contrast tension without losing layering; and a monochromatic scheme built on Strawberry Pink uses gradients of lightness and saturation to create a unified design with a strong sense of depth. Under the WCAG accessibility standard, Strawberry Pink has a contrast ratio of 2.00:1 against white and 10.53:1 against black; paired with a black background it reaches AAA, making it ideal for text and accent colors in dark mode.

Color Characteristics

Pink evokes cherry blossoms, petals and cream; its soft visual effect makes it almost irreplaceable in beauty, weddings and baby products. Specifically, Strawberry Pink has a lightness of 80% and a saturation of 100%, bright and airy, ideal as a light background or accent color that creates a soft, comfortable atmosphere; moreover, its saturation is extremely high and its visual tension is strong, so it works best used sparingly as a focal accent. In a word: A strawberry-toned pink, sweet and friendly — a palette for a tea shop's dessert display.

Color Psychology

Pink can evoke tenderness, gentleness and being cared for, with a marked comforting effect; psychologically it symbolizes romance, sweetness and goodwill. For this reason Strawberry Pink tends to leave a first impression of being gentle and sweet in the viewer’s mind, and this emotional tone also defines the role it plays in design.

Best Uses

Pink suits beauty and fashion, wedding planning, baby products and female-oriented communities where gentleness and romance are emphasized. In real projects, Strawberry Pink is also often used as a light background or supporting negative space; in “Pink”-themed designs, the adjacent colors or lightness gradients built around it quickly establish a cohesive, clearly layered color scheme.

Strawberry Pink Featured In

This color is included in the following color cards and color families. Click a card to browse more colors in the corresponding collection.